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9 Makeup Brands by Beauty Gurus You Must Know and Buy

Beauty Influencers and Their Brands|Makeup Brands by Youtube Influencers| Influencer Owned brands

With youtube gaining so much attention the beauty influencers on youtube have come up with their own makeup brands after reviewing and understanding 1000s of different cosmetics launched by various beauty brands. These influencer know the difference between a good and a bad product . They have been testing products for over the years and have come up with their own makeup brands where there is no space for imperfections. Here is the list:

1. Jeffree Star Cosmetics:

The most controversial beauty youtube Jeffree launched his brand Jeffree star cosmetics back in 2014 with velour liquid lipsticks. Now the brand has extended to highlighters, eyeshadows lip scrubs and more is yet to come. His brand is vegan and cruelty free. This brand is the among the fastest growing makeup brands in the beauty industry. Check out jeffree star cosmetics

source:jeffree star cosmetics

2. Laura Lee Los Angeles:

The queen of jingleS and rhymes and everything nice miss Laura Lee launched her brand Laura Lee Los Angeles in 2017. Her brand is vegan and cruelty free. She started her youtube channel in 2013 and became a huge makeup sensation over time. She has come out with eyeshadow palettes and liquid lipsticks. Her brand is focuseS more on quality and customer satisfaction rather than pushing products into the market.Her products are made in the USA. Here is her brand Laura Lee Los Angeles

source:Laura Lee Los Angeles


3. Lunar Beauty :

Manny mua started in career in makeup as drag queen, worked at mac & sephora counter and ventured into youtube in 2014. Since then there has been no turning back. He was the first male ambassador  for Maybelline New York. He has always been inspired by moon and hence named his brand lunar beauty.His brand is fairly new it launched in may 2018.  As of now he has an eyeshadow palette called life’s a drag. visit his website lunar beauty

source:lunar beauty


4. Huda Beauty:

The epitome of social media influence world miss Huda Kattan build her empire with her family. she started with blogging, then switched to social media: instagram and facebook and it blew off. She launched her brand with false lashes and has lead in other products such as eyeshadow palettes, liquid lipsticks and foundation, loose powder and demi matte lipsticks. Recently she partnered with facebook to have her own show “Huda Boss”. the show takes us to the journey of her new product concealer. Visit Huda beauty’s website.

huda beauty highlighter
source: shophudabeauty.com

5. KL Polish:

Kathleen lights brought out her own nail polish line by the of kl polish. Her brand launched in the end of 2016. Most interesting fact about her nail polishes are that they are 12 free meaning free from a lot of toxic chemicals . Visit her website www.klpolish.com

source: www.klpolish.com


6. Halo Beauty:

My personal favorite yYoutuber glam life guru aka Tati Westbrook came out with her beauty brand halo beauty. Instead of diving into color cosmetics, she launched her brand in march,2018 with multivitamins. She believes in beauty inside out. halo beauty is hair, skin and nails booster. Buy your multivitamins at halobeauty.com



7. Xo Beauty :

Shannon is among the go Youtubers from back in the beginning of youtube beauty era. She has been a strong influence in the beauty world in Australia and New Zealand . her brand xo beauty was launched in 2012 by Shannon harris. her brand is 100% cruelty free. her brand has grown over the years and includes everything from eyeshadow, lashes, lash glue, brushes, sponges and many more. check her website xobeautyshop.com



8. Wayne Goss

Wayne Alan Goss is a  mua, Youtuber and entrepreneur. He is the creator and owner of the eponymous makeup brush line launched in September 2013.  His brushes are raved by many Celebrity artists and influencers alike. shop his brushes at beautylish. WAYNE GOSS EYE BRUSH

9. Dominique Cosmetics:

While being a mom, working and attending school full-time, Christen started privately experimenting with YouTube videos upon request of family, friends and co-workers asking for makeup tips and her tricks of the trade. The launch of Dominique Cosmetics is the next chapter for Christen where her childhood dreams of color are realized. As of now she has 2 eyeshadow palettes along with lipglosses available for her fans to buy. Check her website dominique cosmetics 



These makeup brands are owned and developed by beauty gurus and beauty influencers. They work very hard to give back to their fans the best quality of makeup available.

Also read : eyeshadow for beginners

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